Posted by Shirley Brady on May 25, 2010 08:58 PM
The New York Times is reporting that the U.S. Dept. of Justice has started investigating Apple's online music sales practices.
DOJ investigators are said to be particularly interested in "recent allegations that Apple used its dominant market position to persuade music labels to refuse to give the online retailer Amazon.com exclusive access to music about to released."
Apple, the largest seller of online music in the U.S., is said to have pressured music labels to not participate in Amazon's MP3 Daily Deal promotion, allegedly punishing those that did by withdrawing marketing support for those songs on iTunes. More details are here.
the revolution will be televised
Posted by Sheila Shayon on May 18, 2010 11:15 AM
HDTV and 3DTV, make room for Smart TV. Google and Intel are set to unveil their vision for Web-savvy television at Google's 2010 developers conference, which kicks off tomorrow in San Francisco, in partnership with Sony.
Paul Otellini, Intel CEO, commented to FT: “The revolution we’re about to go through is the biggest single change in television since it went colour.”
Intel’s Atom microprocessor and Google’s Android operating system will power Smart TV. Next-generation chips and software will enable Web video streaming on TV and set-top boxes that serve as video game consoles to seamlessly combine Web content directly on the TV set.Continue reading...
Posted by Barry Silverstein on May 17, 2010 02:59 PM
Sponsored programming is as old as television, while product placement is commonplace today. But now, at least one studio is making a concerted effort to produce such branded entertainment exclusively for digital use.
NBC Universal Digital Studio, a two-year old production unit, is the only such operation funded by a major traditional film and television company. According to Adweek, while the studio has so far produced only two series each year, it plans to increase its production of digital shows—short-form programming and Web series, such as In Gayle We Trust—in the coming year.
How it works: Brands such as Nestea tap NBCU Digital Studio to produce original, scripted programming and agree to an advertising package that may include product placement and other forms of brand promotion.
The result, in this example: a ten-episode Web series, CTRL, which was available on TV via cable, satellite and telcos' video-on-demand platforms, online at NBC.com, USANetwork.com and Hulu.com, and on mobile platforms and gaming consoles.
Additionally, a dedicated website hosts CTRL's episodes plus branded games, photo galleries, character bios and a blog maintained by the lead character. As an additional revenue stream, NBCU may distribute the content to iTunes.Continue reading...
let the games begin
Posted by Sheila Shayon on May 4, 2010 01:15 PM
As if Slurpees weren't enough, get ready for the “7-Eleven Road Trip Rally.” A sort of Amazing Race meets Survivor, the Web series (produced in partnership with Blip.TV) will trail two cross-country teams who feed, water and gas-up only at 7-Eleven stores.
The contest begins May 10 and ends May 28 when the winning team crosses the finish line at the Indianapolis Motor Speedway. The team with the most points – from ‘Pit Stop’ challenges completed along the way – wins.
Follow the Red Team and Green Team, (teams actually auditioned for the part, and their screen tests and outtakes are available on the site), and track every mile, purchase, and wrong turn, on 7-Eleven’s Twitter and Facebook accounts.
The show’s final challenge will take place at Indy, where Tony Kanaan and Danica Patrick will announce the winners.Continue reading...
Posted by Abe Sauer on April 23, 2010 05:37 PM
Behold, above, YouTube's first-ever video. Stunning, no?
Four years ago, when YouTube was in its infancy, I pondered its future:
"With a potentially crippling copyright lawsuit on the horizon, it's almost impossible not to compare YouTube to Napster. It's easy to see a future in which YouTube will exist as a brand in recovery, scrapping for survival in a flooded marketplace it basically built."
As YouTube celebrates its fifth birthday, it turns out I could not have been more wrong.Continue reading...
Posted by Sheila Shayon on April 9, 2010 11:32 AM
TED’s tag line is “Ideas worth spreading,” and it has been doing just that since founded by Richard Saul Wurman and Harry Marks in 1984. An annual conference event since 1990, Wurman left following the 2002 conference, and the owner/curator now is Chris Anderson, whose Sapling foundation acquired TED in 2001; he hosted his first TED in 2003. TEDTalks debuted online in 2006.
TED.com has become the ‘Who’s Who’ of technology, entertainment, and design. TEDTalks are available free on TED’s website, and on iTunes, YouTube, and most recently a free iPhone app. The archive now exceeds 600 talks viewed more than 230 million times worldwide since launch in 2006.Continue reading...
Posted by Sara Zucker on April 6, 2010 07:05 AM
Toyota may pay $16.4 million due to faulty pedals. [LA Times]
A past owner could save Publisher's Weekly. [Daily Finance]
CareerBuilder still faces flack for its Super Bowl commercial. [NY Times]
Ikea helps Oxygen promote its reality show. [Brandweek]
Casa Sanchez offers tacos in exchange for tattoos. [Consumerist]
Easter purchases helped boost revenue for Walgreens. [AP]Continue reading...
Posted by Sara Zucker on April 2, 2010 07:56 AM
DirecTV can now track police information. [Consumerist]
Apple should update censors for its iTunes material. [Boston Herald]
Verizon is slashing Palm Pixi and Pre prices. [NY Times]
Dov Charney disagrees, but American Apparel is doing poorly. [LA Times]
GameSpot, Univision join forces for a new gaming site. [Adweek]
Jennifer Hudson is the new face for Weight Watchers. [AP]Continue reading...