Brands to Watch: Comcast, LinkedIn, Pfizer & the Bieber

Posted by Shirley Brady on May 20, 2011 05:15 PM

Brands to Watch

Allstate taps into doomsday marketing.

Amazon sells more e-books than actual books.

Apple inspires religious-like fervor, according to scientists.

Comcast questioned by Congress on FCC hire.

Facebook CEO Mark Zuckerberg makes case for kids under 13 on the site.

Google reportedly was warned on rogue drug ads.

Justin Bieber launches a perfume for girls.

LinkedIn climbs past $100 per share on second day of trading.

Pfizer drug wins OK for Steve Jobs’s type of cancer.

Seattle's Best may lose Borders partnership.

& Girl Scouts duo lobbies organization on palm oil in cookies.

Alcohol and Product Placement: Can Brands be Trusted to Self-Regulate? Alcohol product placement is in the spotlight (again) thanks to a new study by the Dartmouth-Hitch...NSA Scandal Sends Brands Scrambling to Defend Themselves as Users Question Privacy The government’s infringement on communicative freedom and privacy is hardly a new topic in ...Apple Wants to Drive Future of Infotainment, but Will Car Brands Move Over? As the value of infotainment features rise in new-car purchases, the desirability of controlling t...

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