2014 Brandcameo Product Placement Awards

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In the News: Facebook IPO, Exxon Mobile, News Corp. & more

Posted by Shirley Brady on January 30, 2012 08:50 AM

In the News

Facebook appears ready to go public with $10 billion IPO in early February, despite ire at leak.

Exxon Mobil sells Japanese subsidiary for $4 billion in move to cut refining.

News Corp. reportedly woos Bloomberg exec as Twitter-happy Murdoch sees weekend arrests at The Sun tabloid.

ABB buys Thomas & Betts for $4 billion.

Angry Birds boss doesn't fear piracy.

Apple aims to sell 40 million iPhones in China next year.

Altria sees tobacco users embrace discount brands.

Bank of America shakes up investment banking division.

Barnes & Noble takes on Amazon with fifth Nook device.

Beyonce sees university class focus on her.

Birdseye shifts marketing strategy in UK.

BlackBerry loses fans in Europe.

Canon president steps down after disappointing results.

Carolina Panthers unveil new logo.

Citi chairman Richard Parsons plans to step down.

Coca-Cola plans to invest $1 billion in Mexico.

Colgate balances marketing efforts.

Delta explores possible bid for US Airways.

DreamWorks is in trouble.

Facebook app projects users' U.S. election sentiments on Times Square; and brand interactions lag on FB.

FDA seizes imported orange juice on fungicide fears.

Food Network programming exec tapped to oversee YouTube food channel.

FTC sues to block Omnicare's bid for PharMerica.

Fujifilm proposes tie-up with scandal-ridden Oympus.

Google looks to unify data mining, claims users are delighted with social search, and passes Facebook as world's "most friendly" website.

HBO loses subscribers to Showtime.

Heinz expands flavored beans.

Michelle Obama association (even untruelifts Agent Provocateur.

P&G's Pantene names 11 athletes as global brand ambassadors.

PBS pulls Downton Abbey-inspired jewelry from website.

PepsiCo plans to add up to $500 million to marketing budget, reports Ad Age.

Quiznos eyes growth after restructuring.

Range Rover takes a ride in next James Bond film.

RBS CEO turns down bonus amid criticism, as EasyJet founder rejects executive pay deal.

Rugged Bear clothing brand relaunches in U.S.

Samsung puts tablets in the London Eye.

Scope, a British charity serving the disabled community, crowdsources brand identity with clients.

Sephora introduces uniforms designed by Prabal Gurung.

Starbucks is flourishing in China, sees social media successes lowering advertising costs.

T-Mobile UK launches "Full Monty" pricing.

Twitter posts Q&A to address concerns about geo-censorship announcement, which sees Thailand as first government endorser, as British friends are denied U.S. entry for tweets perceived as a terrorist threat.

U.S. online ad spend will exceed print this year.

Volvo turns car body panels into batteries.

Walmart U.S. chief marketing officer now reports to chief merchandising officer.

& Hot sauce makers battle at Super Bowl.

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